1. Introduction
Ariel Matrimony respects the privacy of its members and is committed to protecting personal information collected through the matrimonial website, mobile applications and related services.
This Privacy Policy explains the types of information we may collect, how that information is used, when it may be disclosed and the choices available to members.
2. Information We Collect
Information may include account details, verified mobile number, email address, matrimonial profile information, family details, educational and professional information, location information, partner preferences, photographs, documents voluntarily submitted for verification and other information provided while using the service.
- Account and identity information.
- Mobile number and OTP verification records.
- Matrimonial profile and partner preference information.
- Photographs and verification documents submitted by members.
- Membership, transaction and payment reference information.
- Device, browser, security and service usage information.
3. How We Use Information
Information is used to create and maintain member accounts, verify users, operate matrimonial search and matching features, provide AI-assisted recommendations, process memberships, prevent fraud and abuse, provide customer support and improve the security and quality of the service.
4. Profile Visibility and Contact Details
Matrimonial profile information is displayed in accordance with the visibility, verification and access rules of the platform.
Contact information such as verified mobile number and email address is protected and is made available only when the applicable membership and access conditions of the platform are satisfied.
5. Payments
Membership payments may be processed through authorised third-party payment gateways. Ariel Matrimony may retain payment references, transaction status, amount and membership information required for accounting, support, reconciliation and fraud prevention.
Sensitive payment credentials such as complete card information are processed by the payment service provider and are not intended to be stored by the matrimonial platform.
6. Information Sharing
Personal information is not sold as a commercial database. Information may be shared with service providers where reasonably necessary to operate the platform, process payments, deliver OTP messages, provide infrastructure or comply with applicable legal obligations.
7. Security
Reasonable technical and organisational measures are used to protect member information. Members are also responsible for protecting their account password, OTP codes and other login credentials.
8. Data Retention
Information may be retained for as long as reasonably required to provide matrimonial services, maintain transaction and audit records, resolve disputes, prevent abuse and comply with applicable legal or regulatory obligations.
9. Member Choices
Members may review or update eligible profile information through their account. Requests concerning account information, privacy or deletion may be submitted through the Help Center, subject to applicable legal, security and record-retention requirements.
10. Updates to this Policy
This Privacy Policy may be updated when services, technology, legal requirements or platform practices change. The latest version published on this website will apply.